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Creative Presents S$250,000 to Beneficiaries of 25 Creative Years - The Celebration Sale Lucky Draw & Charity Drive

Grand Prize Winner of Lucky Draw Drives Away with Sim Wong Hoo's Lexus LS430

SINGAPORE - January 18, 2007 - Creative Technology Ltd. (NASDAQ: CREAF), a worldwide leader in digital entertainment products, today presented S$250,000 to eight beneficiaries at the Donation Cheque & Grand Prize Presentation for the 25 Creative Years - The Celebration Sale Lucky Draw & Charity Drive. Funds raised from this charity drive were donated to eight charity organisations for the aged, which included:

  • Kheng Chiu Loke Tin Kee Home for the Aged
  • Kwong Wai Shiu Hospital & Nursing Home
  • Missionaries of Charity Gift of Love
  • Pertapis Senior Citizens Fellowship Home
  • Singapore Buddhist Welfare Services Happy Villa
  • Sree Narayana Mission Home for the Aged Sick
  • St Joseph's Home & Hospice
  • Tai Pei Old People's Home

The charity drive was held in conjunction with the 25 Creative Years - The Celebration Sale from 24 November to 25 December 2006. In this charity drive, Creative donated S$1 for every S$25 spent by customers during the sale period. Customers also received one Lucky Draw coupon for every S$25 spent. The total donation amount was based on the number of Lucky Draw coupons received by Creative at the end of the period.

At the same time, QMax, one of the three operators appointed by the Infocomm Development Authority of Singapore for the Wireless@SG initiative, also participated in this promotion and charity drive. QMax pledged to donate S$1 for every subscriber who signed up for the recently-launched Wireless@SG islandwide free wireless broadband service. Each subscriber also received one Lucky Draw coupon. Out of the S$250,000 raised, about S$50,000 came from QMax's subscriber drive for the month of December 2006 only. Creative is a substantial shareholder of QMax.

During the event, Creative also presented a Lexus LS430 car belonging to Sim Wong Hoo, chairman and CEO of Creative to Lew Wei Kiat, the lucky winner of the grand prize in the 25 Creative Years - The Celebration Sale Lucky Draw. Winners of the Creative ZEN Vision W 60GB portable media player and Creative ZEN V Plus 1GB MP3 player were also presented with their prizes.

Creative conducted the draw of winners for the 25 Creative Years - The Celebration Sale Lucky Draw on 31 December 2006, 12 noon at the Creative Store at International Business Park. In addition to the grand prize winner, 25 winners of the Creative
ZEN Vision W 60GB portable media player were also drawn together with 250 winners of the Creative ZEN V Plus 1GB MP3 player.

About Creative
Creative (NASDAQ: CREAF) is a worldwide leader in digital entertainment products. Famous for its Sound Blaster sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed ZEN™ portable audio and media players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment -- anytime, anywhere.

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This announcement relates to products launched in Asia Pacific. The product names, content, prices and availability are subject to change and may differ elsewhere in the world according to local factors and requirements. Creative and the Creative logo are registered trademarks of Creative Technology Ltd. in the U.S. and other countries. All other brand and product names are trademarks or registered trademarks of their respective holders.

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