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With doubled storage plus direct download of photos from digital cameras, the ZEN Vision:M 60GB is built for extra fun

Creative (Nasdaq: CREAF) a worldwide leader in digital entertainment products, today announced that the award-winning ZEN Vision:M is now available in a 60GB model which can be seen and experienced on the Creative booth (Stand 104) in Hall 2.1a at IFA, Berlin, between 1-6 September. Currently available in a 30GB model, the new ZEN Vision:M with 60GB includes the exciting USB Host feature, which supports the direct download of photos directly from a digital camera without having to go to a PC. It can store up to 240 hours of video or up to 15,000 songs. It easily connects to a TV with the optional video cable so users can share images and videos on the ‘big screen' with friends and family.

"When you're travelling and your digital camera gets full of pictures, you can just transfer them directly to the ZEN Vision:M 60GB with a USB cable; you don't need to worry about getting back to your PC," said Geraldine De Bonis, European Business Manager with Creative. "With its huge capacity and great features, the ZEN Vision:M is the ideal travel accessory."

The stylish, versatile design features an advanced high-resolution screen that can display up to an amazing 262,144 colours, ensuring better colour reproduction for a more lifelike experience with movies or stills, while the rechargeable battery delivers playtimes up to five hours with video, or up to 16 hours with audio. The ZEN Vision:M supports audio formats WMA (with DRM), MP3 and WAV; video formats MPEG (1/2/4), DivX, XviD and WMV; plus the JPG (JPEG) format for stills. The patented ZEN interface makes the player exceptionally easy to use.

"The ZEN Vision:M 60GB shares the beautiful design of our ZEN Vision:M 30GB and supports popular music, video and photo formats," adds Geraldine. "It's a great solution for people who want to enjoy entertainment on the move - and now with 60GB storage they have extra room for fun! And it looks really cool too; it's based on the design of the 30GB ZEN Vision:M, which won a ‘Red Dot' award this year."

Red Dot awards are presented for superior design quality and innovation by the Essen Design Zentrum Nordrhein Westfalen, in Germany and are regarded as among the world's most prestigious.

About Creative Labs

Creative (Nasdaq: CREAF) is the worldwide leader in digital entertainment products for the personal computer and the Internet. Famous for its Sound Blaster and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like the award-winning Zen and MuVo Personal Audio Players. The company's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.

Founded in 1981, Creative Technology's corporate headquarters are in Singapore. Creative Labs Europe was established in 1993 to capture a bigger share of the growing European market. Its Headquarters and Operations/Technical Centre (EOTC) facility are based in Dublin, Ireland, and provide an efficient, localised and customised product supply service to the European market. They also provide strategic customer support functions to Creative's sales offices in Benelux, Denmark, France, Germany, Italy, Poland, Portugal, Spain, Sweden and the UK. The European operation currently employs around 400 people.