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Media Alert - Creative Expands and Enhances PC-CAM Family by Introducing PC-CAM 950 Slim

Snap and Share Ubiquitous Imaging with Stylish and Compact all-in-one Camera

What: Creative Technology Ltd. (NASDAQ: CREAF), a worldwide leader in digital entertainment solutions, today introduced the newest addition of Creative PC-CAM 950 Slim, its stylishly slim and most compact PC-CAM comes packed with loads of outstanding features.

Main Features: Creative PC-CAM 950 Slim has a slim and tiny form factor which measures only 92 (W) x 27 (D) x 57 (H) mm, and weighs just 87grams (without battery and SD card). With its sleek and stylish design, the PC-CAM 950 Slim is complete with a 5.0 Megapixel sensor and a 4X digital zoom. Users can even capture still images up to 10 Megapixel by interpolation. Previewing and playback of videos and photos are made enjoyable with the camera's huge 2-inch LTPS (Low Temperature Poly Silicon) LCD screen. In addition, PC-CAM 950 Slim makes it easy to share video and images with family and friends by connecting the camera directly to the TV for playback. Being DirectPrint-compatible, users can also connect the PC-CAM 950 Slim directly to a DirectPrint-compatible printer via the bundled USB cable, all without a computer or any photo editing software and users can select the images that they want and print them instantly.

The camera also comes with video capture feature for recording unlimited duration of motion video with audio in VGA (640 x 480) resolutions for as long as the memory card can last. Memory capacity is expandable up to 1GB via its SD expansion slot.

True to its PC-CAM heritage, the PC-CAM 950 Slim also doubles-up as a web camera. The PC-CAM 950 Slim produces impressive video quality at 640 x 480 resolutions, and is compatible with popular Instant Messaging software such as MSN® Messenger, AOL® Instant Messenger and Yahoo!® Messenger.

The camera can also be used as a portable storage device for files and images with its bundled USB cable for easy “drag-and-drop” file transfers. Available in 3 stylish colors (black, silver and blue), the PC-CAM 950 Slim will certainly match your lifestyle.

The main features of the Creative PC-CAM 950 Slim include:

  • Sensor Type : 1/1.8" 5.0 Megapixel Sensor
  • Memory Type : Integrated 32MB and SD expansion slot (SD card up to 1GB*)
  • Lens Aperture : F3.0 / F8.0
  • Lens Focal Length : Fixed Focus lens f=8.25mm
  • Focus Range : Normal: 1.3m to infinity,
                            Macro: 17-22cm
  • Sensitivity : ISO 100
  • Zoom : 4X Digital Zoom (10 steps)
  • LCD : 2.0" LTPS High Resolution TFT
  • Flash Modes : Auto / Off / Forced
  • Flash Effective Range : 1.0m - 1.5m
  • White Balance : Auto / Sunny / Tungsten / Fluorescent
  • EV Compensation : -2.0EV to +2.0EV (in 0.5EV steps)
  • Self Timer : 10sec
  • PC Interface : USB 1.1
  • Shutter Speed : 1/4 to 1/500 sec
  • Auto Power Off : Off, 1min, 3min
  • Still Image : 3680x2760 (10MP, interpolated), 2592x1944 (5MP),
                         2048x1536 (3MP) and 1280x960 (1.3MP)
  • Image File Format : JPEG (EXIF, DPOF, DCF)
  • Video Clip : 640 x 480, 320 x 240 resolution
  • WebCam Mode : VGA (640x480), QVGA (320x240)
  • Video File Format : AVI
  • Power Supply : 2 x AAA batteries**

* Available separately
** Ni-MH rechargeable batteries are recommended for longer usage

Pricing and Availability
The Creative PC-CAM 950 Slim full-featured camera is now available at a suggested retail price of US$129.00 and includes a one-year limited hardware warranty. For more information, visit

About Creative
Creative (NASDAQ: CREAF) is a worldwide leader in digital entertainment products for PC users. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed Zen™ and MuVo® portable audio players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment -- anytime, anywhere.

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This announcement relates to products launched in Asia Pacific. The product names, content, prices and availability are subject to change and may differ elsewhere in the world according to local factors and requirements.

Creative and the Creative logo are registered trademarks of Creative Technology Ltd. in the U.S. and other countries. All other brand and product names are trademarks or registered trademarks of their respective holders.