Press Relations

Press Releases

MEDIA ALERT - 4 June 2014

Creative's Bestselling Sound Blaster® Roar Portable Wireless Speaker and Sound BlasterAxx™ AXX 200 Intelligent Wireless Sound System - Now Available with Irresistible Super Bundled Deals at PC SHOW 2014

  • Creative Debuts the Innovative Sound Blaster R3 - An All-In-One Audio Recording Solution for Aspiring Home Musicians and Audio Content Creators
  • Hottest-Selling Sound Blaster Roar Portable Wireless Speaker and Sound BlasterAxx AXX 200 Intelligent Wireless Sound System Now Available at Super Attractive Deals with Free Creative Woof Micro Wireless Speaker & More*
  • Own Creative's Award-Winning Premium Headsets at Special Promotional Prices - Aurvana Platinum Wireless, Aurvana Gold Wireless and Aurvana Live!2
Date: 5 - 8 June 2014 (Thursday to Sunday)
Time: 12 noon to 9 pm
Venue: Singapore EXPO Convention and Exhibition Centre
Booth No: Hall 5, Booth 5031

At the much anticipated PC Show 2014, Creative debuts a new innovative audio recording solution - the Sound Blaster R3, an all-in-one recording starter kit for home musicians and content creators that includes a high-quality vocal microphone, a guitar clip-on microphone, and a plug and play USB audio interface.

Those who have missed out on the previous opportunity to own the hottest-selling Sound Blaster Roar portable wireless speaker and Sound BlasterAxx AXX 200 intelligent wireless sound system, don't miss the chance this round on the irresistible deals* that are bundled with free gifts such as the ultra-portable Creative Woof micro wireless speaker (worth S$88) and more. For music, videos, movies, games or for communication, complement a wireless digital lifestyle with Creative's premium Aurvana Platinum and Aurvana Gold wireless headsets - available now at super attractive promotional prices.

Adding a lot of fun to visiting the Creative booth is the "Scratch and Instant Win" Hidden Treasures Game where participants stand a chance to win many attractive Creative products worth thousands of dollars and/or many discount vouchers. What's more, the crowd favourite Creative ‘Bao Win' Crazy Jackpot is back again with even more prizes (up to 5,000 prizes) to be won each day, including the Sound Blaster Roar, Sound BlasterAxx AXX 200 and the Unbeatable Super Seven Deal* worth a whopping S$1,168. No purchase needed.

New from Creative

Creative Sound Blaster R3 Audio Recording Solution

Sound Blaster R3

The Sound Blaster R3 is an all-in-one recording starter kit for home musicians that includes a high-quality vocal microphone, a guitar clip-on microphone, and a plug and play USB audio interface. Connectivity between the microphones and the audio interface is equally simple, as users can plug the microphones into easy access ports on the audio interface. The audio interface also boasts convenient controls for hardware reverb and volume levels. Furthermore, real-time headphone monitoring is handled in hardware and powered by a 600 ohm headphone amp capable of powering studio-grade headphones.

  • Contains essential hardware needed for high quality recording, including a vocal microphone, a guitar clip-on microphone, and a USB audio interface that connects to PCs and Macs
  • Easy access controls for reverb and volume level
  • Features convenient stereo mixing capabilities, allowing users to record from microphone, Line and Wave sources simultaneously, simplifying recording session
  • Features a 600 ohm headphone amplifier for real-time studio-grade monitoring
  • Downloadable Sound Blaster Control Panel allows users to fully customise audio settings
  • Fully compatible with GarageBand and other third party audio programs
  • Includes XLR to 3.5mm stereo mini-jack converter cable for use with third party XLR microphones
  • Connects easily to tablets for playback and recording
  • Creative Sound Blaster R3 Audio Recording Solution @ SRP S$149
  • PC SHOW 2014 Promotional Price @ S$99

For Wireless Entertainment Enjoyment

Sound Blaster Roar

Designed to rival existing home stereo systems, the Sound Blaster Roar, a new concept booklet-size, portable 5-driver wireless speaker is a heavyweight contender in the wireless speaker market that delivers amazingly powerful, precision-tuned, high fidelity sound from a compact and portable booklet size.

Dubbed the ‘Audiophile Sound Booklet' by audio aficionados, the sleek, metallic Sound Blaster Roar measures only 57 x 202 x 115 mm and weighs 1.1 kg, but still packs a punch in audio performance. A product of years of research in speaker design and technology, it represents the pinnacle of portable wireless audio, and marks the redefinition of the home stereo and wireless speaker market - by combining wireless connectivity, portability, high fidelity and audio power all into one compact unit that can rest on the palm.

Beyond its astounding audio performance, the Sound Blaster Roar also comes with many useful features, such as speakerphone teleconferencing, a MicroSD slot for MP3/WMA/WAV playback and audio recording, a siren, Bedtime Mode and Loud Sound Mode.

  • Bi-amplified design produces amazingly powerful and balanced lows, mids and highs
  • Far-field front-firing drivers disperse high frequencies forward. Active top-firing mid-range and bass driver disperse less sweet-spot dependant audio for height. Additional dual opposing side-firing bass radiators further extend the power of the bass. These holosonic soundscape enables improved width, height and depth while preserving stereo focus
  • Boxer-bass-module design allows a low centre of gravity, thus increases speaker stability
  • ROAR button instantly and significantly boosts the speaker's loudness, depth and audio spaciousness
  • 360° voice pickup high quality microphone for speakerphone teleconferencing
  • Integrated Voice Recorder allows for phone conversations, simple one-touch audio recording directly to a MicroSD card
  • Integrated WMA and MP3 Player plays music directly from a MicroSD card without a smartphone
  • High-quality aptX® and AAC codec support for wireless audio playback
  • NFC connectivity - Tap and connect an NFC-enabled smart phone easily
  • Connects to two Bluetooth-enabled devices simultaneously
  • Creative Sound Blaster Roar Portable Wireless Speaker @ SRP S$299
  • PC SHOW 2014 Promotional Price @ S$199
  • Free Carrying Pouch worth S$39 and Creative Woof Wireless Speaker worth S$88

Creative Sound BlasterAxx AXX 200 Wireless Sound System

Sound BlasterAxx AXX 200

The versatile, powerful, fun and intelligent Sound BlasterAxx AXX 200 functions as a full-fledged Sound Blaster and a portable, powerful NFC wireless speaker rolled into one. This wireless sound system is fully programmable and intelligently enhances audio in real-time, making it perfect for music, movies, calls and games.

The Sound BlasterAxx AXX 200 also boasts an immense host of other useful and fun features such as a quad microphone array for teleconferencing and voice recording, an MP3 Player, and a ‘crazy' Super Megaphone that not only amplifies the user's voice in all kinds of zany ways, but also allows the user to karaoke anywhere. The sound system also comes with an insanely loud siren, and even charges the user's smartphone.

  • Built-in Sound Blaster SB-Axx1 chip enhances music, movies, gaming audio and calls in real-time, while on-the-go
  • Quad microphone array provides clear 360° voice pickup. All noise is further intelligently suppressed by the SB-Axx1 processor, making the sound system perfect for speakerphone teleconferencing
  • Unique Super Megaphone allows for instant, aggressive voice amplification with add on-the-fly voice effects
  • Integrated MicroSD WMA and MP3 Player - Plays music directly from a MicroSD card without having to connect to smart devices
  • Integrated Voice Recorder - Allows for simple, one-touch audio recording directly to a MicroSD card
  • High-quality aptX® and AAC Bluetooth support for wireless audio playback sounds as good as a wired connection
  • NFC connectivity - One tap of an NFC-enabled smart devices via Bluetooth
  • Connects to two Bluetooth-enabled devices simultaneously
  • Creative Sound BlasterAxx AXX 200 Wireless Sound System @ SRP S$375
  • PC SHOW 2014 Promotional Price @ S$199
  • Free Docking Base worth S$75 and Creative Woof Wireless Speaker worth S$88

Creative Woof Wireless Speaker

Creative Woof

The Creative Woof is a micro-sized wireless speaker so tiny, it fits right in cupped hand. But its size belies the surprisingly impressive audio it delivers. Stream music wirelessly to the speaker or connect devices directly to it. Encased in a sleek, metallic body, its integrated microphone also transforms it to a speakerphone for voice conferencing.

  • Micro-sized wireless speaker with sleek premium metallic body that cups in the palm
  • Loud, superior quality audio
  • Long battery life for up to 6 hours playback
  • Built-in speakerphone
  • USB charging convenience
  • 3.5mm Aux-in (Line-in)
  • Smart voice prompts
  • Energy-saving auto sleep mode
  • Creative Woof Wireless Speaker @ SRP S$88
  • PC SHOW 2014 Promotional Price @ S$29 for first 100 customers
  • PC SHOW 2014 Promotional Price @ S$88 for 101 customers onwards, Free Creative Airwave Wireless Speaker worth S$99

For Crystal Clear Call and Entertainment

Creative Aurvana Live!2 Headset

Aurvana Live!2

Immerse in true-to-life music and tighter bass tones in unmatched comfort with the Creative Aurvana Live!2. With cutting-edge driver technology and meticulous acoustic tuning, it delivers a natural and faithful audio presentation to fulfill entertainment and communication needs.

  • Accurate 40mm Neodymium drivers with composite bio-cellulose diaphragm for faithful and dynamic playback
  • Premium supple protein leatherette ear pads provide an excellent seal against external noise while offering unmatched comfort
  • Lightweight over-ear design with metal alloy headband for increased durability
  • Includes detachable tangle-free audio cable with in-line microphone and volume controls, and a soft microfiber pouch
  • Flat-fold ear cups for portability
  • Creative Aurvana Live!2 Headset @ SRP S$169
  • PC SHOW 2014 Promotional Price @ S$99 for first 100 customers
  • PC SHOW 2014 Promotional Price @ S$149 for 101 customers onwards, Free Creative Sound Blaster E1 Audio Solution worth S$69

Creative Aurvana Platinum Wireless Headset

Aurvana Platinum

Experience the master of sound craftsmanship with the flagship Creative Aurvana Platinum wireless headset. Featuring powerful 50mm Neodymium drivers, NFC, Bluetooth 3.0, Tri-Mode ANC technology and Creative ShareMe, it is the perfect combination of sound, design and comfort. In addition, it also boasts high-definition audio support with aptX®, AAC, and enhanced voice communication with ClearSpeech Engine.

  • 50mm drivers offer pristine highs and stunningly powerful bass
  • Tri-Mode ANC selection offers three noise cancellation modes optimised for Airplane, Outdoor or Indoor settings with up to 90% noise reduction
  • Features Bluetooth 3.0 wireless connectivity, with Tap & Play NFC technology for one-touch pairing and support for aptX® and AAC codecs
  • Share music with another Creative ShareMe wireless headset
  • Creative Multipoint allows you to connect to two stereo Bluetooth devices, simultaneously
  • Creative Aurvana Platinum Wireless Headset @ SRP S$399
  • PC SHOW 2014 Promotional Price @ S$299

Creative Aurvana Gold Wireless Headset

Aurvana Gold

Creative Aurvana Gold wireless headset lets users enjoy fuss-free pairing to Bluetooth-enabled devices with its Near Field Communication (NFC) feature. With built-in dual microphones, surrounding ambient noise is being electronically cancelled, reducing noise by up to 85%. Featuring superb 40mm Neodymium drivers, plus high-definition aptX® and AAC audio codecs, Creative Aurvana Gold delivers a visceral acoustic performance.

  • Tap & Play NFC technology and Bluetooth 3.0 wireless connectivity
  • Advanced Active Noise Cancellation (ANC) reduces environmental noise by up to 85 percent with dual microphones
  • Superb lively-tuned 40mm Neodymium drivers
  • Multipoint Connectivity - Pairs and connects to two wireless devices at the same time
  • ClearSpeech Engine for enhanced voice calls
  • Creative Aurvana Gold Wireless Headset @ SRP S$269
  • PC SHOW 2014 Promotional Price @ S$199

For Irresistible Deal

The Unbeatable Super Seven Deal*

Super 7 Deal

Share great fun with friends and family with the Unbeatable Super Seven Deal* comprising seven fantastic Creative products worth S$1,168 for as low as S$399 (with S$100 Super 7 Voucher) or at S$449 (with S$50 Hidden Treasures Voucher), or at PC Show Offer Price of S$499. Stand a chance to win it for free by participating in the “Scratch and Instant Win” Hidden Treasures Game and Creative ‘Bao Win' Crazy Jackpot! No purchase needed.

Creative Super Seven Deal @ SRP S$1,168*

  1. Creative Sound BlasterAxx AXX 200 Wireless Sound System @ SRP S$375
  2. Creative Sound Blaster Roar Portable Wireless Speaker @ SRP S$299
  3. Creative Sound Blaster World of Warcraft Gaming Headset @ SRP S$189
  4. Creative Airwave Wireless Speaker @ SRP S$99
  5. Creative WP-250 Wireless Headphones @ SRP S$79
  6. Creative Woof Wireless Speaker @ SRP S$88
  7. Creative HQ-1450 Headphones @ SRP S$39

PC SHOW 2014 Promotional Price @ S$499

*For details, please refer to the Creative PC Show 2014 Flyer.

Creative Booth at PC SHOW 2014
For more Creative products, check out the Creative booth (Booth No: 5031, Hall 5) at PC SHOW 2014 to be held at Singapore EXPO Convention and Exhibition Centre.

# # #

CONTACT INFORMATION
Creative Technology Ltd
Wynne Leong
Tel (65) 6895 4120
wynne_leong@ctl.creative.com
August Consulting
Alan Lee
Tel (65) 6733 8873
alanlee@august.com.sg