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Creative Adds Ultra-Affordable One-Piece D80 Bluetooth Speaker to Its Wireless Speaker Range

Stylish, Compact Speaker Delivers High Quality Wireless Music Playback at an Unbeatable Price

SINGAPORE – 5 May 2011 – Creative Technology Ltd today announced the launch of the Creative D80 Bluetooth® wireless one-piece speaker. This latest addition to Creative’s award-winning wireless speaker line-up is the Company's most affordable one-piece portable Bluetooth speaker ever, and it is priced for mass market appeal at only S$49.00.

Creative D80

Creative D80

“The adoption rate for Bluetooth enabled smart devices with built-in music playback has grown phenomenally over the last few years. Most people today store their music in portable Bluetooth enabled devices like the iPhone, Android phone, Blackberry or tablet computers like the iPad or Creative ZiiO, and the Creative D80 is designed to be the perfect compact Bluetooth speaker to go with these wireless devices. What’s more, when you use the Creative D80 with Creative's highly affordable ZEN Style M300, you'll get one of the lowest costing wireless music systems money can buy,” said Ting Lai Chu, Vice President for the Advanced Multimedia Group at Creative Technology Ltd. “The Creative D80 speaker is so compact that it can easily be carried anywhere throughout the home or almost everywhere in a backpack, and it’s priced for everyone.”

Key Features of the Creative D80 Wireless Speaker

  • Plays high quality wireless audio from all compatible stereo Bluetooth* devices including the iPhone, Blackberry, Android phones and tablet computers such as the Creative ZiiO and iPad
  • Fast and easy Bluetooth connection
  • Two 3" full range drivers provide full, dynamic audio
  • Available in white with a pink, or blue, or green grille, or black with a black grille
  • Integrated AUX-In for connection to other audio devices

*Supports A2DP/AVRCP Profile

Pricing and Availability

The Creative D80 wireless speaker will be available at the online store at sg.store.creative.com from mid May 2011 onwards, and at The CREATIVE Stores at International Business Park and Marina Square, and authorised dealers in Singapore from end June 2011 onwards at the suggested retail price of S$49.00.

For more information about the Creative D80 wireless speaker, please visit www.creative.com/letsgowireless.

About Creative

Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed ZEN® MP3 and portable media players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.

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This announcement relates to products launched in the Asia Pacific. Availability is subject to change without notice and may differ elsewhere in the world according to local factors and requirements. Sound Blaster and ZEN are trademarks or registered trademarks of Creative Technology Ltd in the United States and/or other countries. All other trademarks are the property of their respective owners.