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Creative Announces a New Generation of Creative Professional E-MU PCI Digital Audio Systems

E-MU 1616M, 1616 and 1212M PCI Digital Audio Systems Deliver Professional I/O, Hardware-Accelerated Effects to Desktop Professionals and Home Studio Musicians

SINGAPORE - August 15, 2006 - Creative Technology Ltd. (NASDAQ: CREAF), a worldwide leader in digital entertainment products for PC users, today announced a new generation of Creative Professional E-MU® PCI Digital Audio Systems - 24-bit/192kHz PCI audio interfaces that deliver everything musicians need to produce audio on a PC with professional results, including mastering-grade converters (the same A/D converters used in Digidesign®'s flagship ProTools® HD 192 I/O interface), hardware-accelerated effects and mixing and seamless compatibility with all major PC audio/MIDI software. There are three new PCI Digital Audio Systems: the E-MU 1616M PCI, 1616 PCI and 1212M PCI, each matched with I/O to suit the specific needs of musicians, recording engineers and sound designers.

Hardware-accelerated Effects, Mixing and Monitoring
All PCI Digital Audio Systems feature E-MU's powerful E-DSP chip, a 32-bit multi-effects processor that can deliver over 25 hardware-accelerated effects, freeing your computer from running CPU-intensive plug-ins that limit your audio performance- a feature only offered by the most high-priced DAWs on the market. E-MU's PCI Digital Audio Systems ship with over 600 effect presets, and the effects architecture is fully expandable, allowing you to add more effect plug-ins to your system as needed. The E-DSP chip also provides 32 channels of zero-latency, hardware-based mixing and monitoring via the included PatchMix DSP mixer, delivering unmatched flexibility in routing audio between all of your physical and virtual (ASIO/WDM) inputs and outputs - no external mixer needed.

Total Analog, Digital and Sync Connectivity
E-MU's PCI Digital Audio Systems feature comprehensive connectivity, with balanced analog, ADAT, S/PDIF and MIDI I/O, as well as SMPTE and MTC Sync via the optional Sync daughter card.

Production Tools Software Bundle
E-MU's PCI Digital Audio Systems come with the high value Production Tools software bundle that includes E-MU's Proteus X2 LE Software Sound Module, Cakewalk SONAR LE, Steinberg's Cubase LE and WaveLab Lite, Ableton Live 4 Lite for E-MU, IK Multimedia AmpliTube LE, T-RackS EQ and many more - everything needed to create, record, edit, master and burn your music is in the box.

The E-MU 1616 PCI Digital Audio System ships with a 24-bit/192kHz MicroDock breakout box that offers I/O expansion with everything from pristine 1/4" balanced inputs and outputs to specialized I/O like turntable inputs (with ground lug and hardware RIAA preamp), dedicated speaker outputs, headphone output, two MIDI I/O on breakout cable and two E-MU XTC™ Class-A ultra-low noise Mic/Line/Hi-Z preamps with soft limiter and 48V phantom power.

The E-MU 1616M PCI Digital Audio System ships with a mastering-grade version of the MicroDock that features top of the line 24-bit/192kHz converters - the same A/D converters used in Digidesign's ProTools HD interface. These converters deliver an unbelievable 120dB SNR, an incredible audio specifications at any price, but unbelievable for a system priced at less than US$450. No other audio solution available offers the performance, flexibility and value of the E-MU 1616M PCI.

The E-MU 1212M PCI Digital Audio System offers the same mastering-grade converters on a I/O daughter card, providing a pair of balanced inputs and outputs as well as MIDI I/O - the perfect solution for any application that only requires a couple of channels of premium analog I/O (i.e. mastering, remixing and running virtual instruments).

E-MU 1616M PCI and 1616 PCI I/O Configuration:

  • Two E-MU XTC Mic/Line/Hi-Z preamps with soft limiter and 48V phantom power
  • Four 1/4" Balanced Inputs
  • Six 1/4" Balanced Outputs
  • Turntable input (with ground lug and hardware RIAA preamp)
  • 24-bit/192kHz ADAT In/Out (switchable to S/PDIF)
  • 24-bit/192kHz Coaxial S/PDIF In/Out (switchable to AES/EBU)
  • Two sets of MIDI In/Out on breakout cable
  • Three stereo 1/8" Speaker Outputs (configurable from stereo to 5.1)
  • One stereo Headphone Output

E-MU 1212M PCI I/O Configuration:

  • Two 1/4" Balanced Inputs
  • Two 1/4" Balanced Outputs
  • 24-bit/192kHz ADAT In/Out (switchable to S/PDIF)
  • 24-bit/192kHz S/PDIF In/Out (switchable to AES/EBU)
  • MIDI In/Out

Pricing and Availability
The Creative Professional E-MU 1616M PCI has an estimated street price of US$449.99 (S$759.00), the E-MU 1616 PCI has an estimated street price of US$349.99 (S$589.00) and the E-MU 1212M PCI is priced at US$149.99 (S$259.00). All three products will ship in September 2006.

For more information about the E-MU PCI Digital Audio Systems, visit www.asia.creative.com.

About Creative
Creative (NASDAQ: CREAF) is a worldwide leader in digital entertainment products for PC
users. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed ZEN™ and MuVo® portable audio players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.

About E-MU Systems
E-MU Systems is a leading developer of digital audio products that serve musicians and audio professionals. E-MU designs, manufactures and markets audio/MIDI interfaces, software instruments, USB/MIDI controllers and powered reference monitors, many of which make use of proprietary VLSI/Chip technology and E-MU's advanced software algorithms. E-MU's superb audio-quality and consistent technical innovation have made its products the choice for quality-minded musicians worldwide.

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This announcement relates to products launched in the Asia Pacific. The product names, prices and availability are subject to change without notice and may differ elsewhere in the world according to local factors and requirements. MuVo, and Sound Blaster are registered trademarks of Creative Technology Ltd. in the United States and other countries. All other brand names are trademarks of their respective owners.

E-MU, Proteus and Emulator are registered trademarks of E-MU Systems, Inc. in the U.S. and other countries. All other brand names mentioned are trademarks of their respective owners.