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Creative Reveals The ZEN Vision:M

Creative ZEN Vision:M features Dazzling Color Screen and Capacity for up to 120 Hours of Video, Thousands of Digital Photos or up to 15,000 Songs

SINGAPORE - December 8, 2005 - Creative Technology Ltd. (NASDAQ: CREAF), a worldwide leader in digital entertainment products and the number one manufacturer of MP3 players with music subscription support, today introduced the ZEN Vision:M, Creative's premier 30GB video player, photo viewer and MP3 player. Designed with a stunning, 2.5-inch, high-resolution 262,144 color LCD screen, the ZEN Vision:M displays rich, vibrant digital video, and photos, full-color menus and album art. The ZEN Vision:M will be available in gorgeous high-gloss black, white, blue, green or pink this month for US$329.99 at www.asia.creative.com.

"When people see the ZEN Vision:M, they tell us it's incredibly cool," said Sim Wong Hoo, chairman and CEO of Creative. "We designed the ZEN Vision:M with its mesmerizing 262,144 color screen to display four times the color of the 30GB iPod that plays video, and to provide twice the battery life for video playback. Plus, we offer people the freedom to choose their video in a variety of different formats, and to get subscription music or download tracks from a number of different sites to their player."

"The ZEN Vision:M's capability to hold such a large number of songs makes it a great device to use in conjunction with Yahoo! Music Unlimited, where music lovers can access more than a million songs," said Dave Goldberg, General Manager of Yahoo! Music. "We are pleased that all of the Creative ZEN hard-drive based players, such as the ZEN Vision, the ZEN Sleek Photo, ZEN MicroPhoto and the new ZEN Vision:M are well suited to work with and support the Yahoo! Music Unlimited subscription service."

The ZEN Vision:M carries up to 15,000 songs, and supports music subscription services including Yahoo! Music Unlimited, Napster To Go and Rhapsody To Go. The ZEN Vision:M also supports downloads from online music stores like Yahoo! Music, Napster, MSN Music and AOL Music Now. The rechargeable battery provides up to 14 hours of music playback.

The ZEN Vision:M delivers four hours of video playback and provides extensive video format support, including MPEG-2, MPEG-4 Simple Profile formats such as Xvid, WMV, and MJPEG for enjoyment of up to 120 hours of movies downloaded from the Internet. The ZEN Vision:M also supports TiVoToGo for free viewing of TV shows recorded on a TiVo personal video recorder, digitized home movies transferred from the PC, and video blogs from companies such as RocketBoom.

With capacity for tens of thousands of photos, the ZEN Vision:M displays stunning full-color image output on any size TV screen through an optional composite video-out connector. Users can watch slideshows set to music and select individual digital photos as display backgrounders.

The ZEN Vision:M sets itself apart from the crowd with a host of rich features, including:

  • FM radio and recording - with 32 preset options
  • Intuitive Vertical Touch Pad and Tactile Buttons on the face of the player - including the new "My Shortcut" Button for quick access to favorite DJ functions
  • Content password protection - Protects any content stored on the player
  • Built-in Microphone - shows volume levels on screen for optimum voice recording quality
  • Selectable themes, including Marine Blue, Sable Black, Ice Blue, Forest Green, Candy Pink and Pearl White to match the color scheme of the player menus to any mood
  • Organizer - Provides calendar, tasks and contact lists, and syncs with Microsoft Outlook
  • Extras - Enables setting of Date & Time, plus allocation of Removable Disk space for dedicated storage
  • A clock with wake-to-any-music alarm, color themes and different languages for further customization
  • A bundled AC adapter, valued at US$29.99

Pricing and Availability
The new Creative ZEN Vision:M will be available this month for US$329.99. It comes with an AC adapter, USB 2.0 cable, high-quality earphones, and a protective pouch. Optional accessories, including a docking station and an AV-out cable, will be available for purchase separately. For more information about Creative's complete line of MP3 and media players, visit www.asia.creative.com.

About Creative
Creative (NASDAQ: CREAF) is a worldwide leader in digital entertainment products for PC users. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed Zen portable audio players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment -- anytime, anywhere.

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This announcement relates to products launched in the Asia Pacific. Availability is subject to change without notice and may differ elsewhere in the world according to local factors and requirements. Zen, Sound Blaster, and MuVo are trademarks or registered trademarks of Creative Technology Ltd. in the United States and/or other countries. IPod is a trademark of Apple Computer, Inc. Product comparison based upon information published on ipod.com as of December 7, 2005. All other brand or product names are trademarks of their respective owners.