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Creative Introduces New Prodikeys® PC-MIDI Dual-Function Keyboard For Home Users

Full-featured USB keyboard with patented 2-in-1 integrated music keys feature is an ideal keyboard for home users offering both convenience and basic music making functionality at a competitive price

SINGAPORE - November 8, 2005 - Creative Technology Ltd. (NASDAQ: CREAF), the worldwide leader in digital entertainment products for PC users, today announced the Creative Prodikeys® PC-MIDI dual-function keyboard for home users. Creative Prodikeys PC-MIDI is based on the patented, "Best of Consumer Electronics Show" award-winning two-in-one computer and music keyboard design, which offers home users additional, convenient music functionality on the PC.

Creative Prodikeys PC-MIDI features popular multimedia keyboard functions such as customizable HotKeys, media playback control, and enhanced F-keys functions, which enable easy access to frequently used applications and tasks on the PC. The HotKeys are customizable with the included HotKeys Manager software. The signature integrated music keys are neatly embedded and protected under the keyboard palm rest which supports the wrists for typing comfortably. The Snap-On color faceplate feature also allows users options to customize the keyboard color.

Creative Prodikeys PC-MIDI comes with a suite of easy-to-use music software designed to let home users explore music making on the computer. Users can play with different instrument sounds, learn to play a song, and easily create and record music in MP3, WAV or WMA formats.

"Creative Prodikeys PC-MIDI is more than just a keyboard. It is an integrated solution that expands the functions of the PC, and takes digital music entertainment beyond the passive listening experience. Users can now learn to play a song they heard, and even create their own music for using as mobile phone ring tone, or background music for videos and photo slide shows," said Sim Wong Hoo, chairman and CEO of Creative.

Creative Music Software
Creative Prodikeys PC-MIDI includes three simple and easy-to-use music software applications designed to let home users enjoy the fun of creating music on the computer:

  • Mini Keyboard lets users explore playing with more than a hundred different instrument sounds on the computer.
  • EasyNotes lets users learn to play songs easily by following the on-screen indicators.
  • FunMix lets users create music easily by mixing different sound loops and save it as MP3, WAV or WMA file for using as mobile phone ring tones, or background music for videos or photo slide shows.
  • More music content for the software can be downloaded from www.prodikeys.com.

The Creative Prodikeys PC-MIDI is MIDI-compatible and can also be used with any other third party MIDI software, such as Cubase and CakeWalk.

Pricing and Availability
The Creative Prodikeys PC-MIDI is available in November for only US$39.00 through all Creative's retail outlets. For more information about Creative's line of musical keyboards, visit www.asia.creative.com.

About Creative
Creative (NASDAQ: CREAF) is a worldwide leader in digital entertainment products for PC users. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed Zen™ and MuVo® portable audio players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment -- anytime, anywhere.

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This announcement relates to products launched in Asia Pacific. The product names, prices and availability are subject to change without notice and may differ elsewhere in the world according to local factors and requirements.
© 2005 Creative Technology Ltd. All rights reserved. The Creative Logo, Sound Blaster, Audigy, X-Fi, and Prodikeys are registered trademarks or trademarks of Creative Technology Ltd. in the United States and/or other countries. All other logos, brand or product names are trademarks or registered trademarks of their respective holders and are hereby recognised as such. All specifications are subject to change without notice. Actual contents may differ slightly from those pictured.

The product is protected by patent TW 594667, US 6,842,168, AU 2001239667, CN 01806884.7, US 6,935,797, and other international patents pending.